http://www.protectonlinereputation.com Protecting Your Online Reputation Wed, 03 Mar 2010 01:25:51 +0000 http://backend.userland.com/rss092 en Jay Leno's return to The Tonight Show outpaced David Letterman's The Late Show by a long mile, apparently. This should come as no surprise, the various media outlets covered the Conan/Leno fight incredibly closely. About 6.6 million people watched comedian Jay Leno's return to hosting NBC's "The Tonight Show" Monday evening, ... http://www.protectonlinereputation.com/the-return-of-leno/ Yelp! is not just something you do when you stub your foot--it's a website that lets customers post reviews of businesses online. This is an increasingly common practice, especially for dissatisfied customers. This means that the businesses are having to offer better services, better products--and even free stuff! To many customers, ... http://www.protectonlinereputation.com/yelp-not-just-a-stubbed-toe/ By now the entire world has heard, and re-heard, the story of Tiger Woods' fall from grace. However, the much less discussed story is how the events have effected his reputation. There is no question that his reputation, and his corresponding online reputation, has suffered--but the question is, "how much?". Tiger ... http://www.protectonlinereputation.com/the-long-term-effects/ The Japanese car company, once known for it's domination in the field of quality and customer service, is now suffering a very public downfall. Of course, not all of it could have been avoided--but certainly some of it could. The Guardian, that venerable newspaper from Britain, has some opinion writing ... http://www.protectonlinereputation.com/put-a-lid-on-it/ Microsoft, always with an eye for business, is reminding young professionals that their social networking could get them in trouble some day. Applying for jobs is a long and arduous process—and employers often plug their candidates' names into search engines looking for addition information. If a picture of you holding ... http://www.protectonlinereputation.com/know-thy-enemy-social-networking/ Over the last couple of years the social networking sphere has expanded online. Indeed it has become virtually all-invasive. One's everyday life is autobiographically chronicled through Myspace, Facebook, and Twitter. This is done by virtually everyone these days because it is fun and interactive--but there are unintended consequences too. Employers ... http://www.protectonlinereputation.com/the-socialization-of-the-job-search/ Graduates looking to start their careers should be keenly aware of their online reputations. When a student graduates his first priority is generally to find a good job, and that means applying and interviewing. Interviewers are, more and more, looking to Google and other search engines for information on applicants ... http://www.protectonlinereputation.com/graduates-should-utilize-online-reputation-management/ There is an entire industry on the Internet called Online Reputation Management. What exactly does that mean? Well, as everyone knows—the Internet is full of malcontents and pranksters. How much damage can these pranksters do? Quite a bit, in some cases. If a major Internet-based company is maliciously maligned by ... http://www.protectonlinereputation.com/reputationhawk-com-is-the-leader-in-orm/ The importance of personal reputation management cannot be over-estimated, as this article says. The combination of anonymity and indexing search engine allows for any single person to have their voice heard on a particular subject--especially if it is a company or person. That company or person will inevitably suffer when ... http://www.protectonlinereputation.com/over-estimation-is-a-mistake/ I'm not Aaron Burr or ZZ Top, but I'm certainly concerned about brand reputation management. The giant rumor mill and insult factory known as the Internet can get out of control at times and result in a bad reputation for any business or person that draws the ire of online ... http://www.protectonlinereputation.com/i-never-shot-alexander-hamilton-or-put-out-a-hit-record/